I think it's a neat little camera, tethered to my phone, and small enough to be portable. I just think it's more novelty than utility.
It'll be launching at Staples this week at $200; for that you get a
- 16MP still camera
- 1080p @30fps video
- 8GB microSD included (compatible (up to 128GB)
- water resistant (1m for 30 min) - IPX7
- 820mAh (enough for 1,000 photos)
Just pair it up with any Android phone 4.3+ and use the RE APP (available for those iOS users as well) to start taking photos and videos.
It's neat, I think it will catch on, with time...